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Americans Like Auto Insurance Carriers
A recent poll shows that most Americans
like the auto insurance carrier that
they currently have. What is interesting
about this, is that there is a
prevailing attitude that seems to say
that most Americans are not pleased with
who they have for their auto insurance
carrier.
Most marketing out there is based on the
fact that anyone who has auto insurance
is looking to switch from the company
that they have and move to another one.
This is the basis of the advertising and
promotions that the various auto
insurance companies offer. However this
recent poll shows that most people are
not looking to switch, and that very few
people are switching.
There are some consumers, of course,
that are seeking new auto insurance.
However, these insured people seem to be
in the minority instead of the majority
as we have been led to believe.
According to the poll 49% of respondents
said that they would recommend their
auto insurance company to other people,
while 31% said that they would probably
recommend their auto insurance company.
In addition, 50% of the respondents said
that they had been with their auto
insurance company for more than five
years.
Experts say that this is clearly an
indication that auto insurance companies
are doing something right. They say that
in the past there has been a high
incidence of consumers looking to change
their auto insurance companies, and it
seems to have changed as of late. One
can only expect that the larger auto
insurance companies are pleased buy this
information, whereas the smaller ones
may be worried.
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October
2009 Archives
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